Privacy policy
Last updated: November 6, 2025
Blendixer operates this store and website (the “Services”), powered by Shopify, to provide you with a curated shopping experience for technical products (e.g., electronics, gadgets). This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services or communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls regarding the collection, use, and disclosure of your personal information. By using the Services, you acknowledge that you have read and understand this Privacy Policy and consent to the practices described.
Personal Information We Collect
“Personal information” refers to information that identifies or can reasonably be linked to you. It does not include anonymised or de-identified data that cannot be linked to you. Depending on how you interact with the Services and applicable German laws, we may collect:
- Contact Details: Name, billing/shipping address, phone number, email address
- Financial Information: Credit/debit card details, financial account information, transaction details, payment confirmation
- Account Information: Username, password, security questions, preferences, settings
- Transaction Information: Items viewed, added to cart/wishlist, purchased, returned, exchanged, or cancelled
- Communications: Information provided in customer support inquiries or other communications
- Device Information: Device type, browser, IP address, network connection, unique identifiers
- Usage Information: Interactions with the Services, including pages visited, time spent, and navigation patterns
Personal Information Sources
We collect personal information from:
- You Directly: When you create an account, make a purchase, communicate with us, or provide information
- Automatically: Through cookies, log files, pixels, or device data when you use the Services
- Service Providers: Such as Shopify, payment processors, or analytics providers acting on our behalf
- Third Parties: Business or marketing partners, subject to their privacy policies
How We Use Your Personal Information
We use your personal information to:
- Provide and Improve Services: Process orders, manage accounts, arrange shipping, handle returns/exchanges, personalise your experience (e.g., product recommendations), and improve the Services
- Marketing and Advertising: Send promotional emails, texts, or mail (with your consent, where required) and show targeted ads based on your activity
- Security and Fraud Prevention: Authenticate accounts, secure payments, and detect/prevent fraudulent or malicious activity
- Customer Support: Respond to inquiries and maintain our relationship with you
- Legal Compliance: Comply with laws (e.g., BDSG, TMG, tax obligations), respond to legal requests, and enforce our policies
We do not sell or rent your personal information to third parties for their own use.
How We Disclose Personal Information
We may disclose your personal information to:
- Shopify: Our e-commerce platform, which processes data to provide the Services (see Shopify’s Privacy Policy: https://privacy.shopify.com/en)
- Service Providers: Vendors for payment processing (e.g., Shopify Payments, PayPal), shipping (e.g., DHL, Hermes), IT management, analytics, or customer support
- Marketing Partners: To deliver targeted ads, subject to their privacy policies and your consent (where required)
- Affiliates: Within our corporate group for business purposes
- Legal Authorities: To comply with legal obligations, respond to court orders, or protect our rights, users, or the Services
- Business Transactions: In connection with a merger, sale, or bankruptcy
All third parties are contractually obligated to protect your data and comply with German privacy laws, including the GDPR and BDSG.
Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information to operate and improve the Services. Shopify may use data from your interactions with our store, other merchants, and Shopify for enhanced features (e.g., personalised ads). Shopify is responsible for its own data processing and handles related rights requests. Learn more at https://privacy.shopify.com/en.
Third-Party Websites and Links
The Services may link to third-party websites or platforms. We are not responsible for their privacy practices, security, or content. Review their policies before engaging. Information you share on public platforms (e.g., social media) may be visible to others, and we are not responsible for its use.
Children’s Data
The Services are not intended for children under the age of 16 in Germany. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, contact us to request deletion. We do not knowingly “sell” or “share” (as defined by German law) personal information of individuals under 16.
Security and Retention of Your Information
We use industry-standard measures (e.g., SSL encryption, secure payment gateways, restricted access) to protect your data, but no system is completely secure. Information sent to us may not be secure in transit, so avoid using unsecure channels for sensitive data. We retain personal information only as long as needed:
- Account Data: Until you delete your account or withdraw consent (where applicable)
- Order Data: For legal, tax, or warranty purposes (e.g., 10 years for tax records under German law)
- Marketing Data: Until you unsubscribe
Data is securely deleted or anonymised when no longer needed, in accordance with the GDPR and BDSG.
Your Rights and Choices
Under German privacy laws, including the GDPR and BDSG, you may have the following rights, subject to limitations:
- Access: Request details about the personal information we hold about you
- Rectification: Request correction of inaccurate or incomplete data
- Erasure: Request deletion of your data under certain conditions
- Restriction: Request restriction of processing under certain conditions
- Data Portability: Receive your data in a structured, commonly used format
- Objection: Object to processing for direct marketing or legitimate interests
- Opt-Out: Opt out of marketing communications or targeted advertising
- Withdraw Consent: Withdraw consent where processing is based on it
- Complaints: Lodge a complaint about our handling of your personal information
To exercise these rights, contact us at support@blendixer.com or visit our website. We will respond within one month, as required by the GDPR. If you are not satisfied with our response, you can lodge a complaint with the competent data protection authority in Germany (e.g., the state data protection commissioner or the BfDI at www.bfdi.bund.de).
International Transfers
Your personal information may be transferred, stored, or processed outside the EU/EEA (e.g., by Shopify in the US). We ensure that any international transfers comply with the GDPR, using safeguards such as Standard Contractual Clauses (SCCs) or adequacy decisions to protect your data.
Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the revised policy on this page, update the “Last updated” date, and provide notice as required by German law. Your continued use of the Services after changes constitutes acceptance.
Contact
For questions about this Privacy Policy or to exercise your rights, contact:
Blendixer Limited
23 Thomson Road, Unit B, 11/F Yam Tze Commercial Building, Wan Chai, Hong Kong
Email: support@blendixer.com